• Color

    Color is an essential part of our sensory perception. A choice of color in art and design can convey an idea, evoke certain emotions or generate a desired atmosphere. Color can be interpreted differently across cultures and carry with it profound symbolism that can be traced back to classical art to nature itself.

     

    The use of color is much a part of the architectural language as the design, the placement of objects in space and the play with natural and artificial light. Colors can be employed in a variety of ways. A mass of color can define or divide a space, color can point to a function or a particular use, it can convey openness and public use or, alternatively, create a quiet, private space. Color can draw the eye to a point of interest, or blend in and assimilate in a given space.

     

    There are two common uses of color in architecture. Color as a Statement - the color is used in design to express essence of a places or the value of its users, whether it's a house or residence, a place of business or a public building. In office spaces, color can express the nature of the corporate identity and the company's credo. Bold colors can express a tendency to be less conservative, youthful or simply convey lightness and cheer, while monochromatic, toned down, muted colors can convey elegance, prestige and formality.

     

    The second common use is as a function mark. Colors can be used to divide a space and mark different uses - floors, rooms, gathering spaces, work spaces, public and private spaces and more. Intelligent design combines those two uses of colors. Here at Auerbach Halevy we do not shy away from using colors, at times intensely, both in architecture and interior design.

     

    Here are some project that exemplify our love of color:

     

    At AVG offices bright colors are present throughout the space, and create a feeling of lightness and vitality. The design matches the corporate identity of the high-tech company – a young company with bustling social life. The project is spread out over three floors. Each floor has its own distinct color, which is used in the interior design and applied to the walls, ceilings, furniture etc. (More about the AVG Offices)

  • Silicon Valley Bank offices combine monochromatic colors with a touch of a single saturated color. The space tells a story of an investment bank that is on the one hand elegant and prestigious, and on the other dynamic - a bank that invests in young high-tech firms, and is willing to take a few risks. (More about Silicon Valley Bank Offices)

  • At Mendel and MindCET EdTech Innovation Center, the main functions of the educational innovation center have been divided into four colorful blocks, which are elegantly arranged in a tall, wide structure with simple concrete finish. The vivid hues create a dynamic place, fit for its young audience. (More about Mendel and MindCET EdTech Innovation Center)

  • Maccabi House and Jewish Sports Museum is a unique building dedicated for displaying and preserving the Jewish sports achievements and legacy. The architecture uses vivid colors – red and yellow – and dynamic diagonal lines, that express movements, action joy and high spirits – all associated with sports. The colorful blocks stand out against a simple structure of white plaster and glass, while creating a functional division between the museum's exhibition spaces and other functions. ( Maccabi House and Jewish Sports Museum)